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5 Advantages of BPO and Call Center Service for small businesses

5 Advantages of BPO and Call Center Service for small businesses

Published on May 07, 2020

Small businesses operate on low budgets and resources which can only suffice their primary business needs. But what about secondary activities such as customer service, payroll, book-keeping, data management, and other back-end processes? These processes are equally important and cannot be ignored. Business process outsourcing or BPO comes to aid small businesses in managing their back-end services.

Outsourcing companies work under their own name but ultimately they work for your small business. During the early stages, small businesses have low capital investment and carry a greater responsibility to keep things running, may it be employees or customers, both need to be satisfied equally.

Outsourcing BPO Serviceseases your ability to manage the business as it reduces the workload of your employees while assisting your customers as well. Some of the best BPO companies expand their market share across the nation to serve such medium and small-sized businesses. With the resources and experience of BPO Call Centre, you can gain an edge over your competitors and procure many advantages offered by this industry.

Here are 5 main advantages of outsourcing services in India:

1) Establishment of customer service support

Customer service is the most significant way to establish a relationship with the lifeline of business, your customers. BPO call centres provide a wide range of customer service solutions. Technical support, payment processing, after-sales services, feedback support, etc., are some of the primary services. These services build-up an overall customer experience. In India, where there are huge no. of buyers and consumers, customer support deal with huge traffic every day.

BPO Call Centres manage your customers with their team of professional employees trained to support customers for every query they have. They have all the technical devices to create a telephonic system to route calls so customers from every corner of the country can connect easily with your business.

Outsourcing call centres can also operate in different mediums like Live Email & Chat Support, Accounting, Back Office Solution, Telemarketing Services, Data Entry and processing Services, Market research and analytics, to give a versatile experience to the customers, enabling them to connect using their preferred mode. With all such services, call centres build up a strong customer base and create trust among them for your business.

2) The professional and quick staffing process

Staffing is the key business process, it facilitates the hiring of employees for your business. A small business is a developing business model, it keeps on adding new processes that demand additional workforce. Outsourcing BPO provides staffing and recruitment services that are quick and can suffice the constant need of employees for your business. From screening to hiring, all the important activities are performed with great professionalism adhering to the client's guidelines.

In-house staffingcan be very hectic as you must first hire a team of HR managers who will set up a staffing department. This results in additional expenses to arrange resources and manpower which could affect the budget of your core business activities.

On the other hand, outsourcing service providers are cheaper and can manage your work in a better way because of substantial knowledge of the process. Employees hired by them are of high professional qualifications and are work-driven to help achieve the organizational goals.

3) Cost savvy

Backend processes require different resources and to endorse that, your business will need to maintain a separate budget. This can cut down your profit share along with sacrificing the cash flow of primary business activities. BPOs are highly cost-effective and save a huge sum of money for the business. Saved money can be channelled down to increase the performance of key business processes.

Internal setup of back-end support turns out to be expensive for small businesses, whereas similar work can be executed using outsourcing services at a comparatively low price. Outsourced BPO to Delhi handles the work of several other clients, which gives them the immunity to operate at low costs as it is the core business activity for them. This is one of the most significant reasons behind their cost-efficient attribute.

Their work is driven by the overall demand of clients. Small business owners can get rid of multiple expenses by contracting with BPOs which only charges a one-time fee.

4) Ease of operating core process

Core business activities are the heart of the business. They are the wheels on which the business rides and grows. In a small business, primary business work is the most crucial aspect among all other processes. It requires more resources, time, and money, you can't lack any of these to operate core activities as it would result in business loss and shortage of supply.

With the help of outsourcing BPO, you can direct your focus on major operational activities to run them more efficiently. Once you get rid of the secondary processes by outsourcing them, you save enough resources and time to boost your organizational growth by investing those resources in the primary business process.

Saved costs can be utilized for the development of key business departments. In this way, outsourcing helps you to boost your business growth by freeing up resources for core business operations.

5) Excellent customer experience and goodwill

BPO call centre operates 24*7 to give a seamless experience to the customers. When customer's get their issue resolved at any hour of the day, they get delighted with the service. This raises their user experience and strengthens their bond with your business. You earn goodwill and trust of the customers which fuels your business by increasing your demand.

With the services of best BPO call centres in Delhi, you can create a good public image and deliver enhanced performance within your business at the same time. Instant service builds respect in the mind of customers for your business. Even on holidays and weekends, you will be able to provide support to the customers. An excellent customer service support brings in a greater share of goodwill which is essential for business growth.


BPOs and Call Centres are emerging as revolutionary tools to support the business. Their services are highly efficient and they work professionally to satisfy the demand of clients. Small businesses can certainly benefit by working co-operatively with the outsourcing firm. You can experience a faster pace of business growth and development with the help of outsourcing BPO Services to India.